About us
Our Group is a daily household products producer in China with a strategic business focus on the production and sales of functional toothpaste.  We ranked the eighth largest company in the PRC functional toothpaste market and the third largest company in the PRC leather care products market in 2015.Our scaled production base is located in Jiangyin, Jiangsu Province. We have strong product development capabilities.

Our oral care products segment, which principally comprises of functional toothpaste, experienced rapid growth during the Track Record Period and has become our core business segment. According to the Industry Report, Chinese consumers are becoming increasingly conscious of their oral health which, amongst others, has led to increased demand for functional toothpaste. We first started to manufacture and distribute functional toothpaste with FE enzyme biological technology in 2004. In order to enhance the brand image of our functional toothpaste, we launched the “FE Golden Classic Dentist(FE金典牙醫)” brand to market our functional toothpaste in 2012. Building on our gained experience in the toothpaste market, we successfully perfected the FE enzyme biological technology in developing functional toothpaste and obtained the patent of biological complex enzyme toothpaste and its preparation method (生物複合酶牙膏及其製備方法) from the State Intellectual Property Office of the PRC(中華人民共和國國家知識產權局)in 2012. Our FE enzyme biological technology was accredited as a “National Torch Plan Project(國家級火炬計劃項目)” by the Torch High Technology Industry Development Centre of the Ministry of Science and Technology of the PRC(中華人民共和國科學技術部火炬高技術產業開發中心)in 2004 and 2015 respectively as a recognition of our technology innovation as well as our successful application of such technology into commercial products. In 2015, the FE enzyme biological technology was further accredited as “Achievement of Science and Technology(科學技術成果)” by China High-tech Industrialisation Association (中國高科技產業化研究會). The evaluation committee concluded that, among others, FE enzyme biological technology and its application in oral products is the first of its kind at home and abroad. Our functional toothpaste was tested and passed the clinical validation by various medical institutions, such as the Shanghai Institute of Stomatology(上海市口腔醫學研究所)and the Shanghai Ninth People’s Hospital, Shanghai JiaoTong University School of Medicine(上海交通大學醫學院附屬第九人民醫院). It was proven that our functional toothpaste could effectively suppress and prevent various oral problems and is safe for daily use.Our functional toothpaste was also awarded  as "High and NEW Technology Product(高新技術產品)" in 2015 by the Jiangsu Provincial Department of Science and Technology(江蘇省科學技術廳).

Some of the key milestones in the history of our corporate and business development are set out below:
1992 Mr. Tong Yu became legal representative of Jiangsu Snow Leopard
1998 Shanghai Snow Leopard was established in the PRC
2004 we startde to manufacture and distribute functional toothpaste
2004 Our Fe enzyme biological technology was accredited as a “NationalTorch Plan Project(國家火炬計劃項目)”
2005 Jiangsu Snow Leopard was recognised as a High and New Technology Enterprise(高新技術企業)
2008 Our “Xue Bao (雪豹)” brand was accredited as a Well-known Trademark of China(中國馳名商標)
2010 Jiangsu Snow Leopard established the Jiangsu Provincial Engineering and Research Center for High-Purity Biological Lysozyme and Protease Extracting and Application (江蘇省高純度生物溶菌蛋白酶製取與應用工程技術研究中心)
2012  Jiangsu Snow Leopard obtained the core patent for the production of our functional toothpaste – biological complex enzyme toothpaste and preparation method thereof(生物複合酶牙膏及其製備方法)
2012 We launched our “Fe Golden Classic Dentist( FE金典牙醫)” brand to market our functional toothpaste
2014 We started to construct our new office building and production base located at No. 35, Qiao Qi Ying Bin Avenue, Xiake Town (also known as Xuxiake Town), Jiangyin City, Jiangsu Province, PRC
2015 Our functional toothpaste was awarded as High and New Technology Product(高新技術產品)
2015 Our Fe enzyme biological technology was once again accredited as a “National Torch Plan Project(國家火炬計劃項目)”
2015 Our “Fe Golden Classic Dentist( FE金典牙醫)” brand was accredited as “Well-known Trademark of Jiangsu Province(江蘇省著名商標)

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